GSMA's Attendee Terms & Conditions for Events

(Last Updated 2 October 2025)

GSMA’s Attendee Terms & Conditions for Events (“Attendee Terms”)

About the GSMA

The GSMA is a global organisation unifying the mobile ecosystem to discover, develop and deliver innovation that is foundational to positive business environments and societal change. The GSMA’s vision is to unlock the full power of connectivity so that people, industry, and society thrive. Representing mobile operators and organisations across the mobile ecosystem and adjacent industries, the GSMA delivers for its members across three broad pillars: (1) Connectivity for Good; (2) Industry Solutions and (3) Events.

You can find out more about the GSMA at www.gsma.com.

The GSMA’s events bring the mobile ecosystem and adjacent industries together and allow Attendees (as defined below) to make strong business connections and drive positive impact. The GSMA hosts (i) the worldwide MWC events that take place in Barcelona, Shanghai, Las Vegas, Kigali and Doha (“MWC Event(s)”);(ii) the growing M360 series of regionally focused events in cities within Eurasia, Latin America, Asia Pacific, the Middle East, and North Africa regions (“M360 Event(s)”); and (iii) the 4YFN event (“4YFN”) (MWC Events, M360 Events and 4YFN collectively defined as the “Event(s)”).

GSMA Ltd LLC., with its principal place of business located at Suite 910, 3445 Peachtree Road, Atlanta, Georgia 30326, United States, a wholly owned subsidiary of the GSM Association, on behalf of itself and its Event Affiliates (as defined below) where applicable (together, “GSMA“) welcome you to the Event specified in your registration form.

Event Affiliates means: (a) GSMA 4FYN Event Management S.L., a subsidiary of GSMA Ltd LLC., with respect to the 4YFN event that takes place at MWC Barcelona; and (b) GSMA (Shanghai) Co Ltd., a subsidiary of GSMA Ltd. with respect to MWC Shanghai.

Acceptance of the Attendee Terms 

GSMA provides an Event(s) to you, your employees, agents, and contractors, and any other entity or person on whose behalf you (collectively, “You”, “Your” or “Yourself”) accept these Attendee Terms. These Attendee Terms are entered into by and between GSMA and You. You accept them and agree to be bound by them by either: (i) signing up for a Global Events Account on the applicable Event website; (ii) registering for an Event via the applicable Event website; (iii) accepting an invitation to the applicable Event; (iv) consenting to a third party registering You for the applicable Event; (v) purchasing (either as principal or via a third party) a pass from the applicable Event website; or (vi) attending the applicable Event ((i) – (vi) collectively defined as the “Registration Activities”). 

You are subject to these Attendee Terms by virtue of undertaking the Registration Activities and these Attendee Terms apply to anyone attending an Event in any capacity including but not limited to, all visitors, Event attendees, staff, suppliers, exhibitors, speakers, press, delegates, VIPs, and any other individuals participating in an Event (“Attendee(s)”).

Any additional terms, rules or guidelines hyperlinked on the applicable Event registration page(s), on the specific Event website, as set out in the FAQ section on an Event website and/or physically displayed at an Event itself (“Additional Terms”) form part of these Attendee Terms and are incorporated by reference. 


Description and Delivery of an Event 

Each Event website provides access to a Global Events Account, registration and other services and key information for an Event, including but not limited to information regarding an Event location, venue, dates, agenda, promotional, sales, sponsorship, and networking opportunities for companies doing business in the mobile industry. 

The access and benefits associated with an Event pass will be located on the applicable Event website. Please note that Your access to certain sessions and activities is dependent on the type of pass that You have. 

Eligibility

GSMA Ltd LLC., the Event organiser, as a US based organisation, and the GSMA group as a whole (together, the “GSMA Group”) must comply with all applicable US, UK, EU and Swiss trade sanctions imposed by any of the applicable sanctioning bodies. You hereby represent and warrant that to the best of your knowledge (having made all reasonable enquiries) neither You, nor any person or entity for whom You are registering: (i) are currently subject to trade sanctions imposed by any of the applicable sanctions bodies set forth above (ii) are included on the OFAC Specially Designated Nationals and Blocked Persons List (the “OFAC List”); or (iii) are affiliated with any entity or organisation on the OFAC List or subject to sanctions imposed by any of the applicable sanctions bodies. If You or any person, entity or organisation with which You are affiliated become subject to sanctions prior to Your arrival date, then You must notify GSMA immediately. The OFAC List is located here:  http://www.treasury.gov/resource-center/sanctions/SDNList/Pages/default.aspx. GSMA utilises the “WorldCheck” service to process Your data to validate compliance with applicable sanctions regimes. 

GSMA may immediately terminate these Attendee Terms and cancel Your access to an Event venue, without penalty or liability, if GSMA reasonably believes it is necessary to do so to comply with its obligations under applicable laws, sanctions, or regulations, including if You are added to the OFAC List or any other restricted party listings. Termination and cancellation under this section will result in forfeiture of all fees paid to GSMA by You.

Minimum Age Limit

All Events are subject to the minimum age limit stated below. Additional age restrictions that may apply to specific Events and will be stated on the applicable Event website and/or on an Event registration page(s).

For the purposes of this section, the minimum age limit means:(a) at least 18 years of age at the date of attending MWC Las Vegas; or (b) at least 16 years of age at the date of attending all other Events. Any Attendees under the minimum age limit shall be considered a minor (“Minor”).

If You are registering on behalf of Your employer or a third party, You represent and warrant that You will comply with the Minimum Age Limit and are authorised to accept these Attendee Terms on behalf of each person that You register. 

Minors

GSMA’s Events are strictly business-to-business (B2B) professional networking environments and are solely intended to allow industry professionals to conduct business and engage in commercial discussions. Events are not designed for Minors. The presence of Minors is strongly discouraged and may be subject to an absolute per Event limit.

If You are an Attendee intending to bring a Minor to an Event, please see the FAQ section on the relevant Event website for more information.

GSMA cannot guarantee that all requests to bring a Minor to an Event will be able to be accommodated.

Payment 

The payment of the applicable registration fees for an Event (in the currency and amount specified in the relevant Event registration form) is due upon Your registration for an Event You are attending and is payable either to GSMA or to the GSMA appointed Payment Processor (as defined below). Admission to an Event will not be granted without payment being received in full by the applicable due date. 

Applicable to MWC Barcelona and MWC Shanghai only:Each of these Events utilises a payment processor as follows: (a) Fira Internacional de Barcelona with respect to MWC Barcelona; and (b) Jemex Ideas (Shanghai) Co., Ltd. with respect to MWC Shanghai (each a “Payment Processor”). 

For the avoidance of doubt, these Attendee Terms apply to all Registration Activities whether processed by GSMA as principal or by the Payment Processor as GSMA’s agent.

Where no registration fees are payable, as specified in Your registration form and/or on an Event website, an Event registration can either be open to the public or by invitation only. Where an Event is by invitation only, this can only be granted by GSMA, or a third party authorised by GSMA (for example a host partner). All eligible Attendees must register on the relevant Event website’s registration page, using a registration code that You are authorised to use. An Attendee pass code issued for use at an Event, shall be valid for the named Attendee only and cannot be transferred or shared for use by another Attendee.

Cancellations

All sales are final, and no refunds will be given. You are liable for the full cost of Your Event pass notwithstanding Your subsequent cancellation, failure to attend an Event, or any government rules or regulations that prevent You from traveling to an Event. You are also solely responsible for all other costs of Your failure to attend an Event, including but not limited to travel and accommodation charges.

GSMA may permit pass downgrades, however, You remain liable for the full registration fee associated with the original pass purchased for the applicable Event. GSMA reserves the right to cancel Your registration without notice, if: (i) payment (where applicable) is not received by GSMA by the applicable due date; (ii) You fail to provide all information required in the relevant registration form; or (iii) You are in violation of these Attendee Terms, Additional Terms or any other applicable terms and conditions. You agree that GSMA will not provide a refund and is not responsible for any damages, costs, losses, fees, expenses, or other payments whatsoever (whether direct, indirect, consequential, punitive, incidental, special, general, or otherwise) resulting from any such cancellation. For the avoidance of doubt, this includes (but is not limited to) travel and accommodation costs. 

If GSMA cancels an Event, and You are a registered Attendee who has paid Your Event registration fees in full, Your sole and exclusive remedy (whether under tort, contract, or otherwise), will be a refund of Your registration fee to the original method of payment. You are liable for the cost of any foreign exchange, return or other bank fees arising out of the refund of Your registration fee. In the event of such cancellation, You agree that GSMA, save in respect of the aforementioned refund, is not responsible to Your or any third party for any damages, costs, losses, fees, expenses or other payments whatsoever (whether direct, indirect, consequential, punitive, incidental, special, general or otherwise) resulting from any such cancellation. For the avoidance of doubt, this includes (but is not limited to) travel and accommodation costs. 

Postponement

If an Event is postponed, GSMA’s sole and exclusive obligation to You will be to provide You with a replacement pass for the subsequent instance of an Event. No refunds will be provided if an Event is postponed. In the event of such postponement, You agree that GSMA, save in respect of the aforementioned replacement pass, is not responsible to Your or any third party for any damages, costs, losses, fees, expenses or other payments whatsoever (whether direct, indirect, consequential, punitive, incidental, special, general or otherwise) resulting from any such postponement. For the avoidance of doubt, this includes (but is not limited to) travel and accommodation costs.  

Health and Safety Protocols

You agree to: (i) carefully review the relevant Event health and safety protocols located in the FAQ section of the applicable Event website, prior to an Event; and (ii) always comply with the relevant Event health and safety protocols during an Event. You acknowledge and agree that the relevant Event health and safety protocols are subject to change at any time. You must fully comply with all the relevant Event health and safety protocols in place at the time of the relevant Event and it is Your obligation to stay apprised of the latest Event health and safety protocols. 

Failure to follow the relevant Event health and safety protocols may, in GSMA’s sole discretion, result in: (i) You being prohibited from entering an Event; (ii) You being ejected from an Event; (iii) You being permanently barred from attending an Event or any other GSMA function; and/or (iv) GSMA, the relevant Event venue or applicable authorities taking any other action permitted by law. In any such circumstances, You remain liable for payment of any applicable registration fee associated with Your pass.

Event Accessibility 

GSMA is dedicated to ensuring that each Event is accessible and inclusive for all Attendees. GSMA’s firm commitment is that Attendees with disabilities, regardless of their specific needs, can fully participate and enjoy an Event. Should you require any assistance, feel free to reach out to GSMA.

Identification

You are encouraged to carry Your passport or EU national ID card (“ID Document”) that was provided as part of the registration process (or as set out in the FAQ section of the applicable Event website), at all times during an Event, as You might be required to produce Your ID Document, upon reasonable request. You are solely responsible for the accuracy of all personal data provided when registering for an Event. Failure to enter accurate data may result in adverse implications, including but not limited to, Your failure to receive critical information and the inability to reset account passwords. GSMA is not liable in any manner whatsoever for your failure to submit complete or accurate information.

Identification provisions applicable to MWC Shanghai registration only:

  • Mainland Chinese Attendees: A real time ID Document validation will be performed during the Event registration process. You will be required to insert Your Mainland Chinese ID card number and Your full name in simplified Chinese and as it appears on Your ID Document. You acknowledge that without completing this step, Your registration cannot be completed. Once Your registration has been successfully completed, You will receive an email confirmation and Your digital access pass. You must bring Your Mainland Chinese ID card that You provided as part of the Event registration process, with You onsite when attending the Event. You acknowledge that without this, You will not be allowed to access the Event venue. To promote health and safety and best practices, GSMA is introducing digital access passes to all mainland Chinese Attendees.
  • Non-Mainland Chinese or other overseas Attendees: All non-mainland Chinese or other foreign Attendees are required to provide their passport or travel permit number and full name as part of the Event registration process. Once Your registration has been successfully completed, You will receive an email to confirm this and Your digital access pass.  You must bring the same passport or an original copy of the travel permit document onsite to the Event venue, that You provided as part of the registration process. Without this, Your access to the Event will be denied.

  Identification provisions applicable to MWC Doha registration only:

  • In accordance with governmental security requirements, all Attendees are required to upload a profile photograph as part of the Event registration process. In addition, some Attendees may be required to provide their passport details or Qatar ID details.  Once registered, depending on your Event pass type, You may also be required to register with the online Hayya Portal, which is the Qatari digital portal for processing visas. You will receive email instructions from GSMA where registration with the Hayya Portal is required, and such registration must be completed in order to gain access to the Event.

  Identification provisions applicable to MWC Kigali registration only:

  • In accordance with governmental security requirements, all Attendees are required to provide their passport / Rwandan ID number and upload a profile photograph as part of the Event registration process. In order to gain entry into MWC Kigali, each Attendee must bring the same ID Document that was used for registration for the Event. You acknowledge that without this, You will not be allowed to access the Event venue.

Substitutions

Requests for substitution of a registered Event Attendee (the “Original Registrant”) with an alternative person (the “Substitute Registrant”) must be made in writing to the contact email address set out on an Event website.  Requests for substitution may either be approved or denied, at GSMA’s sole discretion. Requests must include: (i) the Original Registrant’s full name and registration number; (ii) documentation evidencing the Original Registrant’s permission to substitute the Substitute Registrant; and (iii) the name of the Substitute Registrant. The Substitute Registrant shall be required to successfully complete the registration process for the applicable Event. The cost of substituting the Original Registrant shall vary based on the registration status of the Original Registrant. Any balance due, will automatically be transferred to the Substitute Registrant. Once the Substitute Registrant has been marked by GSMA as having checked in to the Event, then no further substitutions shall be allowed.

Sale and Transfer of Pass

Your pass and pass code are personal to You. Sale of Event passes other than directly from GSMA is strictly prohibited.  If an invitation code was given to You by an exhibitor, sponsor, advertiser, or other party who properly acquired the pass from GSMA or directly from GSMA (the “Pass Provider”), that code is personal to You, and cannot be sold, gifted, published, or otherwise transferred without express permission of GSMA at its sole discretion. You agree You will not sell Your pass, purchase a pass from any person or entity other than GSMA, publish/distribute any code such that others may use it without appropriate authorisation, or in any way work to facilitate access (including Your own) to an Event by unauthorised means. If You register using a pass provided by the Pass Provider, GSMA will disclose Your personal data to such Pass Provider, including Your name, email address, company, and job title. If You have any queries in respect of your privacy rights with regard to how a Pass Provider processes or uses Your personal data, You should contact that Pass Provider directly. 

Any breach of this section will lead to immediate pass cancellation and potential denial of access to any future Events.

Visas & Travel Authorisation

You are responsible for arranging, and paying all costs for obtaining, appropriate travel authorisations to travel to, and enter, the country where an Event You are attending, takes place. GSMA will not provide a refund or accept any liability whatsoever if You are unable to attend an Event due to a lack of necessary travel authorisations.

GSMA Trademarks and Logos

Registering for and attending an Event does not grant You any rights to use GSMA’s name, logos or trademarks. The materials provided by registering and attending an Event, including but not limited to all images, designs, photographs, writings, graphs, data, or otherwise, are GSMA’s property and are protected by international copyright, trademark, trade secret, or other applicable proprietary rights, all of which are expressly reserved. 

Suitcasing and Outboarding

Suitcasing occurs where companies or persons attend an Event as Attendees but “work the aisles” soliciting business from other Attendees, exhibitors, or Event participants (“Suitcasing”). 

Outboarding occurs where companies or persons set up events or activities at a location other than an Event venue (or at an Event venue), without GSMA’s consent which subsequently encourages Attendees to leave an Event or otherwise compete with an Event (“Outboarding”).

You will not: (i) engage in or support Suitcasing or Outboarding in any way; or (ii) plan, attend or participate in an Outboarding event that takes place either during an Event or three (3) days before or after an Event.

Suitcasing and/or Outboarding at any Event is strictly prohibited.  Any Attendee engaging in conduct in breach of this section will be immediately removed from the Event, have their pass cancelled for the remainder of the Event without refund and potentially banned from attending future Events.  GSMA’s decision on Suitcasing and/or Outboarding is final, binding and made in its absolute discretion.

Safety and Security 

For the safety and security of all Attendees, GSMA reserves the right to enable security personnel to perform security checks of any Attendee at any time. 

GSMA is not responsible for lost, damaged or stolen items. Attendees are expected to remain alert and keep personal possessions secure at all times.  You agree to carry Your mobile telephone (matching the mobile phone number that You provided during registration) with You at all times at an Event so that You can receive important alerts regarding health and safety and other essential information.

GSMA reserves the right, in its sole discretion, to refuse admittance or remove any Attendee from an Event venue, entry points, or offsite location controlled by GSMA at any time, without any liability whatsoever, where an Attendee has violated these Attendee Terms, or GSMA reasonably suspects an Attendee of violating these Attendee Terms.

Anti-Harassment 

GSMA provides a positive, harassment-free Event experience for all Attendees, regardless of gender, gender identity and expression, sexual orientation, disability, physical appearance, race, age or religion. GSMA does not tolerate harassment in any form. The use of harassing language and imagery (including that of a sexualised nature) is not appropriate at any GSMA Event or related social activity sponsored or organised by GSMA. Any Attendee found to be harassing other Attendees or engaging in any intimidating behaviour may be sanctioned or expelled without a refund at GSMA’s sole discretion. 

Examples of harassment and intimidating behaviour include, but are not limited to:

  • Verbal comments or actions related to gender, gender identity and expression, sexual orientation, disability, physical appearance, race, age, or religion;
  • Use of sexual images in public spaces;
  • Deliberate intimidation, stalking or following;
  • Unauthorised photography or recording;
  • Use of sexualised or harassing content in presentations;
  • Inappropriate physical contact;
  • Unwelcome sexual attention; and
  • Advocating for or encouraging any of the above behaviour.

If at any time You are made to feel unsafe or unwelcome at a GSMA Event, or witness this behaviour towards others, please report it as soon as possible. Reports can be made either personally onsite to GSMA staff or emailed to [email protected]. Regardless of the reporting method, the name and/or company reporting a harassment incident will be held in strictest confidence. Onsite staff will have been briefed to immediately escalate incidents.

Anti-Harassment Enforcement

If an Attendee engages in harassing behaviour, or GSMA reasonably suspects that an Attendee is engaging in harassing behaviour, GSMA retains the right to take any lawful actions to maintain a positive Event environment for all other Attendees. This includes warning the offending Attendee or the expulsion of the offending Attendee from an Event, with no refund, and without any liability whatsoever. Any Attendee asked to cease harassing behaviour, is expected to comply immediately.

Physical Loss or Damage

Attendees shall, always, take due care and attention while participating at an Event and are expected to keep themselves apprised of any guidance or instructions from either GSMA, the venue or an exhibitor in respect of its own stand during an Event. 

Attendees shall not deface, destroy, vandalise or in any other way, damage or impact any property, equipment, materials, or facilities at an Event. Any Attendee who causes such damage, or GSMA reasonably believes to have caused such damage, will be liable for all repair, replacement, or reinstatement costs.

Conduct and Dress Code at an Event 

Attendees are expected to dress in business and/or business casual attire and behave in an appropriate, professional manner. Given the Events’ global profile and their convening of an entire industry and ecosystem, Attendees come from a broad range of cultures and nations. GSMA asks that this diversity and inclusivity is reflected in Your choice of clothing (e.g. clothing with political slogans or military fatigues would not be appropriate attire for an Event) and your general behaviour.

GSMA reserves the right to request that any Attendee alter their attire or leave the Event immediately if their appearance and/or conduct: (i) is inappropriate given the professional and global nature of an Event; and / or (ii) could reasonably be deemed to be offensive to other Attendees.

Alcohol, Smoking, and Prohibited Substances 

Attendees are strictly prohibited from smoking (including smokeless tobacco products, e-cigarettes and/or vapes) within an Event venue, except in designated areas at an Event. 

Where alcohol is offered for sale or complimentary consumption at an Event venue, Attendees are expected to consume such alcohol responsibly and in accordance with the legal drinking age in the jurisdiction where an Event takes place. An Attendee may be refused service where they are deemed to be, in the dispenser’s sole discretion, visibly intoxicated or engaging in disruptive behaviour as a result of alcohol consumption. 

Each Event maintains a zero-tolerance policy for the use of illegal drugs, disruptive or disorderly behaviour resulting from alcohol or substance use, and violations of local laws related to alcohol and substance use. Attendees found in violation, may be subject to immediate removal from an Event, without refund.


Term and Termination

These Attendee Terms are effective from when You carry out any of the Registration Activities, unless and until terminated by GSMA in accordance with these Attendee Terms. 

Survival

The following sections survive any termination of the Attendee Terms: GSMA Trademarks and Logos; Privacy and Data Protection; Your Collection of Attendee and Exhibitor Data; Eligibility; No Warranty; Legal Compliance; General Assumption of Risk and Release of Claims and Waiver of Liability; Limitation of Liability; Class Action Waiver; and Indemnification.

Third Party Services 

The relevant Event website or Event app may contain or make available information on accommodations, transportation, and other services provided by third parties (each, a “Third Party Service”). GSMA is not responsible or liable in any way whatsoever in respect of any issues or disputes between You and any provider of a Third Party Service, each of which will be a matter for You and any contract agreed with an applicable Third Party Service provider.

Changes to an Event 

All Events are subject to change at any time. GSMA does not guarantee the attendance of any third party (including any exhibitor or speaker) at an Event, or that any scheduled session, breakout, keynote, or other activity will take place.

GSMA reserves the right, including without prior notice, to make changes to an Event at any time for any reason (including modification of an Event schedule or content of, or cancellation of, any session, breakout, keynote, or other activity). GSMA is not responsible or in any way liable for, and will not issue any refunds or other compensation, if there is a change to an Event (including modification of the overall Event program, or the schedule or content of, or cancellation of any session, keynote, or other relevant Event activity).

Restrictions on Access

GSMA reserves the right to, at any time and without prior notice, cancel any Event registration, terminate these Attendee Terms and / or, bar any Attendee from attending a future Event,  if: (i) an Attendee is in breach (or GSMA reasonably believes them to be in breach) of these Attendee Terms; or (ii) as GSMA sees fit, in its sole discretion, to facilitate the good running of an Event.

Privacy and Data Protection

If You complete any Registration Activities for an Event, GSMA will collect and process Your personal information in accordance with the relevant privacy notice for the Event You have signed up for. 

GSMA will process Your personal information in accordance with the Privacy Notice(s) and the Cookies Policy available on the relevant Event website. The Privacy Notice for the MWC Series App is located here. 

Further details about GSMA’s policies and practices around the processing of personal information are available in GSMA’s Global Privacy Notice located here, and at the Cookie Policy located here. 

You may contact GSMA at any time with Your views about our privacy practices, or with any enquiry relating to Your personal information, or to exercise Your data subject rights by writing to [email protected].

Lead Management

An exhibitor, partner, sponsor or other third party at an Event (collectively “Event Partner(s)”) may wish to scan Your badge so they can contact You with more information. Third party lead management service providers, provide badge scanning services to Event Partners who purchase this service. By allowing an Event Partner to scan Your badge (physical or digital) You are consenting to provide them with Your contact information. The moment You allow Your badge to be scanned You engage in a direct relationship with an Event Partner and thereafter an Event Partner may contact You, subject to their respective data collection policies and practices. If You do not wish an Event Partner to contact You in the future, or wish to exercise Your rights of access, deletion, rectification, or portability, please communicate this directly with an Event Partner at an Event or thereafter. A list of Event Partners is located on the relevant Event website. You are fully in control of Your personal data and only Event Partners that You expressly authorise to scan Your badge will receive Your contact information.

The contact information contained in Your printed or digital encoded badge is limited to the following information You provide at registration, including: First Name, Last Name, Company, Job title, Address, City, State/Province, Country, Postcode, Email, Mobile Phone Number, Company Industry Type, Your Area of Responsibility, Job Function and Your Areas of Interest. 

Your Collection of Attendee and Exhibitor Data

You may receive personal and contact information from Attendees and exhibitors that is voluntarily provided to You or otherwise obtained in accordance with applicable law. You are expressly prohibited from selling any of this personal information and You must comply with any restrictions placed on the use of such personal information. 

Recordings and Photographs

By attending an Event, You acknowledge that photography, audio and video recording will occur. You consent to: (i) being filmed or photographed as an incidental member of a general background crowd or collection of people moving around the Event from time to time; and (ii) such images and recordings being used by other Attendees and / or GSMA and its authorised third-parties (as applicable) without compensation or further notice. If you object to the use of any Event related recordings in which You feature, please contact GSMA at [email protected].

Attendees are welcomed and encouraged to capture and record their Event experience within the publicly accessible areas through photography, video and/or audio recordings for personal use and non-commercial purposes, provided You do so in a manner that: (i) respects the rights, privacy and comfort of other Event Attendees; and (ii) and does not misrepresent the Event. Where You use additional video or audio equipment (e.g. tripods, stabilisers etc.) You must ensure that these are erected considerately and do not block any public walkways, emergency exits or other thoroughfares. For the avoidance of doubt, certain exhibitors will have designated private and/or invite only areas of their individual stands. These may only be photographed or recorded with the express consent of the applicable exhibitor.

Attendees must ensure that they: (i) obtain express consent from any Attendees who may be the primary focus of their photographs and recordings, especially in cases where privacy or personal images may be involved; and (ii) do not infringe the intellectual property rights of GSMA or any third parties when taking photographs or recordings. GSMA will seek removal of any content that is deemed inappropriate, infringes third-party rights or breaches these Attendee Terms.

Alongside any content created by Attendees at an Event, each Event will also have official photographers and videographers capturing the Event. Where these official Event representatives wish to feature You prominently, they will first ask for Your express consent (which may include the signing of a separate release form).

All rights in any photographs, video or other recordings taken at an Event by an Attendee remain with the applicable Attendee. However, by creating derivative content at an Event, Attendees grant the GSMA a royalty-free, worldwide, perpetual and irrevocable licence to repost, share, use or edit any such content in any manner the GSMA sees fit from time to time.

Save as otherwise set out in these Attendee Terms, GSMA retains the title, copyright and intellectual property of all Event content, including presentations, performances and Event branding. Attendees are encouraged to contact GSMA for any requests related to public use or distribution of Event materials. 

Where an Attendee is a speaker, panellist, interviewee or otherwise provides specific personal input at an Event, all content created, captured or produced by or on behalf of GSMA in connection with the Event, shall be and remain the sole property of GSMA. However, any trademarks, logos, branding or other pre-existing materials owned or validly licensed by the Attendee speaker, panellist or interviewee (or their company, as applicable) shall remain the property of the relevant rights holder(s) (“Third Party Content”). You: (i) confirm that you have the right (whether owned or via a valid license) to use Third Party Content as contemplated by these Attendee Terms; and (ii) agree to grant GSMA a perpetual, worldwide, non-exclusive, fully paid-up, royalty free, irrevocable license to use, offer for sale, exhibit, reproduce and distribute the Third Party Content as GSMA sees fit.  

Attendees shall not create, publish, broadcast, distribute, disseminate or cause to be created, published, broadcast, distributed or disseminated, media content (in any format including written, audio visual or audio only), which competes with any official GSMA media services for GSMA Events, covering news at the Events and the global mobile industry, including but not limited to, printed media entitled “The Show Daily” or video media, either live broadcast or recorded entitled “Mobile World Live”.

Freedom of Expression and Ideas

GSMA expressly disclaims any liability or responsibility for usage of, implementation of, impact from, or communications of the ideas or discussions presented by any Attendee at an Event.

No Warranty

An Event is provided to You “as is” and on a non-reliance basis. GSMA gives no warranties, guarantees, undertakings or other contractual comfort in respect of an Event.

Legal Compliance

Attendees are required to comply with all local laws and regulations and GSMA is not responsible for any consequences resulting from violations of these laws.

General Assumption of Risk and Release of Claims

You acknowledge and agree that Your attendance or participation in an Event and any related activities (including but not limited to Your participation in demonstrations or hospitality offerings), is completely voluntary. 

You assume and accept all risks of personal injury or damage to Your personal property that You may face while attending an Event (whether advised of such risk(s) or otherwise). To the fullest extent of applicable law, You hereby release the GSMA Group and its successors and assigns from any and all claims that You may have now or in the future, whether known or unknown, foreseen or unforeseen, associated in any way with an Event.

Limitation of Liability

In no event shall the GSMA Group, its successors or assigns be liable to You for any: (i) indirect, incidental, special, consequential, or punitive loss or damage; or (ii) loss of profits, revenues, customers, opportunities, reputation, contracts, or goodwill, even if You have been advised of the possibility of such damages.

Subject to the above and the other disclaimers and waivers of liability set forth in these Attendee Terms, the total, aggregate liability of the GSMA Group, its successors and assigns to You under these Attendee terms or otherwise in relation to an Event (whether in contract, tort or otherwise) will not exceed: either (a) the registration fee paid by You, and received by GSMA, to attend an Event; or (b) USD $100 where there is no registration fee payable by You to GSMA. 

Class Action Waiver

You hereby agree that all disputes must be brought on an individual basis only. By agreeing to these Attendee Terms, You hereby waive any right to litigate any claim as a class action or representative action against the GSMA Group or its successors or assigns.

Indemnification

You agree to indemnify, defend, and hold harmless the GSMA Group, and its successors and assigns from and against any and all claims, demands, losses, damages, judgements, settlements, costs and expenses of any kind, including reasonable attorney fees, arising out of or related in any way to any breach of these Attendee Terms by You, any breach of an applicable law by You, or any other liabilities incurred by GSMA relating to or arising out of Your attendance, participation or access to, an Event. 

Each person You register agrees individually to be bound by these Attendee Terms and agrees to indemnify the GSMA Group and its successors and assigns for any breach of these Attendee Terms. You also represent and warrant that You have registered to attend an Event having only used a registration code that You are authorised to use. 

Force Majeure

Where an Event is impacted for any reason beyond the reasonable control of GSMA, GSMA shall have no liability whatsoever to You. GSMA is not liable if an Event is, in whole or in part, cancelled, rescheduled or postponed, or there is any failure or delay in the  performance of GSMA’s obligations under these Attendee Terms due to, including but not limited to: (a) power or server outages or electronic or communications failure; (b) update or maintenance periods; (c) acts of God, flood, drought, earthquake or other natural disaster; (d) disease, epidemic or pandemic; (e) terrorist attack, civil war, civil commotion or riots, war, threat of or preparation for war, armed conflict, imposition of sanctions, embargo, or breaking off of diplomatic relations; (f) nuclear, chemical or biological contamination or sonic boom; (g) any law or any action taken by a government or public authority; (h) collapse of buildings, fire, explosion or accident; (i) any labour or trade dispute, strikes, industrial action or lockouts; (j) non-performance by suppliers or subcontractors; (k) interruption or failure of utility service; or (l) or anything else that renders performance of an Event, in whole or in part, impracticable, illegal or impossible.

Modifications to the Attendee Terms

GSMA may update and modify these Attendee Terms, including any policies hyperlinked in these Attendee Terms, at any time by posting a revised version on an Event website. The updated terms will become effective upon posting. GSMA has no obligation to directly notify You of changes to these Attendee Terms. By attending an Event after GSMA has posted an updated version of these Attendee Terms, You expressly agree to be bound by the updated terms.  It is Your responsibility to check an Event website regularly for updates to these Attendee Terms. 

Assignment

These Attendee Terms may be assigned (or otherwise transferred) by GSMA at any time and You will be informed of such assignment or transfer via email notification.

Entire Agreement

These Attendee Terms constitute the entire agreement between GSMA and You with respect to an Event, and supersede all prior or contemporaneous communications and proposals, whether electronic, oral, or written, between You and GSMA with respect to an Event. You acknowledge that You have not accepted these Attendee Terms on the basis of any warranty, representation, statement or agreement or undertaking except those expressly set out in these Attendee Terms.  You agree to waive any claim for breach of these Attendee Terms, or any right to rescind your Agreement to these Attendee Terms in respect of any representation which is not an express provision of these Attendee Terms.  However, this does not exclude any liability in respect of fraud or fraudulent misrepresentation.

If for any reason a court of competent jurisdiction finds any provision of these Attendee Terms or portion thereof to be unenforceable, that provision shall be enforced to the maximum extent permissible to affect the intent of the Attendee Terms, and the remainder of the Attendee Terms shall continue in full force and effect. No waiver by either GSMA or You of any clause, breach or default hereunder shall be deemed to be a waiver of any preceding or subsequent breach or default.


Electronic Communications and Electronic Signatures

You agree to be bound by any affirmation, assent, or agreement You transmit through the GSMA website, or an application associated with an Event, including but not limited to any consent You give to receive communications from GSMA solely through electronic transmission. You agree that when in the future You click on “I agree,” “I consent,” “I have read and accept” or other similarly worded “button”, entry field or check box with Your mouse, keystroke, or other computer device, Your agreement or consent is legally binding and enforceable and the legal equivalent of Your handwritten signature.

Governing Law

These Attendee Terms and all matters arising out of or relating to these Attendee Terms, whether in contract, tort, by statute or otherwise, are governed by and construed in accordance with the laws of the state of Delaware in the United States, without giving effect to the conflict of law provisions. You agree to submit to the exclusive jurisdiction of the state courts of Delaware located in New Castle County and the federal courts for the district of Delaware, USA.

(Last Updated 19th August 2025)

1) Who we are and what is the purpose of this privacy notice?

We are GSMA Ltd LLC, (“GSMA”, “we”, “us” or “our”), the organiser of MWC Kigali (“Event”), with registered offices at 165 Ottley Drive, Suite 203, Atlanta, GA 30324, United States of America. 

This privacy notice (“Privacy Notice”) describes how we collect, use, and share personal information of individuals who attend or participate in the Event (“you”, “your” or “yours”).

GSMA is the controller of your personal information.

2) What types of personal information do we collect about you?

In this Privacy Notice, when we mention “Personal Information”, we mean your personal data, which refers to any information or data that is about you.

We may process the following Personal Information about you:

  • Contact Data: your first name, last name, email address, gender (optionally), country/region, address, city, state/province, postcode/zip code, country code, mobile phone number.
  • Profile Data: company name, job title, job level, area of responsibility, company industry type, areas of interest, networking preferences, networking profile photo.
  • ID Data: data from your passport or Rwanda National ID card (“ID document“), i.e. nationality, document type, document number, first name, last name.
  • Photograph: photo of your face.
  • Audiovisual Data: video and audio recordings, including photographs.
  • Usage Data: device IDs, IP address, information on your use of our website or mobile apps, or other usage data.
  • Login Credentials: username, email address and password for your GSMA Global Events Account.

3) What do we use your personal information for?

We may process your Personal Information for the purposes described below. We also set out the data categories that we process for each purpose and our lawful basis under the European Union’s General Data Protection Regulation for undertaking the processing purpose we have described.

  1. Registration and GSMA Global Events Account creation
  • Description: We will collect your Personal Information to register you for the Event and create your GSMA Global Events Account. With your GSMA Global Events Account you may also register for other GSMA events.
  • Data categories: Contact data, ID Data, and Login Credentials.
  • Lawful basis: Performance of a contract.
  • Digital Access Pass
  • Description: We will use your Personal Information to grant you a Digital Access Pass that will be available for you in your GSMA Global Events Account and allow you to enter the Event area.
  • Data categories: Contact Data, Profile Data, Photograph.
  • Lawful basis: Performance of a contract.
  • ID Validation
  • Description: All attendees are required to provide their ID Data, which will be shared with the Ministry of Information and Communication Technology   for ID validation and security reasons. Additional information about collection of ID Data by GSMA can be found in the FAQs.
  • Data categories: ID Data and Photograph.
  • Lawful basis: Our legitimate interest involving compliance with local regulations and requirements imposed on GSMA by the Ministry Information and Communication Technology.

4) Attendance at the Event

  • Description: We will process your Personal Information for the purpose of your attendance at the Event, including granting you access to the Event area, facilitating your participation in meetings, sessions and other activities at the Event and to communicate with you about the organisation, logistics and running of the Event.
  • Data categories: Contact Data, ID Data.
  • Lawful basis: Performance of a contract.

5) MWC Networking

  • Description: Opting into networking allows you to connect and engage with attendees from a wide range of MWC and M360 Events. You may use networking features either in the MWC Series App or a web-based version. You can easily opt-out from networking in the MWC Series App.
  • Data categories: Contact Data and Profile Data.
  • Lawful basis: Consent.

6) Enhanced Networking

  • Description: To maximise your experience at GSMA events, we offer personalised networking service that facilitates introductions between attendees, exhibitors and our sponsors. We will share your Personal Information with exhibitors and sponsors if you have signed up to Enhanced Networking for networking purposes. You can easily opt out of Enhanced Networking by clicking unsubscribe link in any email from us.
  • Data categories: Contact Data and Profile Data.
  • Lawful basis: Consent.

7) Broadcasting

  • Description: During the Event we make video and audio recordings of the venue, sessions, meetings and attendees, or take your photographs. These recordings may be broadcast/ published/ streamed (live or later) on public television networks, TVs at the Event and on other media such as social media, radio or the internet. We use these recordings to promote the Event. Your image and voice may be recorded in the background of such recordings or as a direct contributor to such recordings, for example, where you are interviewed.
  • Data categories: Contact Data and Audiovisual Data.
  • Lawful basis: Performance of a contract or legitimate interests involving promotion, marketing, raising awareness about the Event and attracting new attendees.

8) Speakers

  • Description: If you are a speaker at the Event, we may process information from your professional profile, images or video of you, recordings of your voice and other information about you that is included in the materials presented by you during the Event.

We will use this information to promote the session and/or a meeting you are speaking at. We may also record the session and broadcast/publish/stream it (live or later) on various media, including public television networks, TVs at the Event and on other media such as social media, radio or the internet.

Your professional profile and image may be used by our AI chatbot service installed on our websites. The purpose of the chatbot is to inform attendees and website users about sessions, meetings and speakers at the Event.

  • Data categories: Contact Data, Profile Data, Audiovisual Data and other data relating to the session you are taking part in.
  • Lawful basis: Performance of a contract or legitimate interests involving enabling the proper organisation and management of the session or meeting, promotion and marketing, raising awareness about the Event and attracting new attendees.

9) LinkedIn

  • Description: You may link your GSMA Global Events Account with your LinkedIn account or choose to use your LinkedIn account to log into your GSMA Global Events Account. This will allow you to share content related to the Event on your LinkedIn profile. We will not share any content through your LinkedIn account without your consent. For more information on how LinkedIn may use your Personal Information see LinkedIn privacy notice.
  • Data categories: Email address, LinkedIn ID and LinkedIn Token.
  • Lawful basis: Consent.

10) Lead Retrieval

  • Description: As part of networking at the Event, you may allow your networking badge to be scanned by exhibitors. This will allow GSMA to share your Personal Information with the exhibitor you engaged with for contact and business purposes. As part of this process your data will be scanned by dedicated scanners operated by third-party providers.
  • Data categories: Contact Data.
  • Lawful basis: Consent.

11) Partner Programmes & Summit Sponsors Lead Generation

  • Description: Our partners may host a summit or conference at the Event. Your Digital Access Pass will be scanned upon entry to the summit or conference. You may also be able to participate in a partner summit/conference online. If you sign up to a summit or conference (whether held on-site at the Event or online) we will share your Personal Information with our partners to facilitate the organisation of sessions that you attend, for communications related to that event as well as invitations to stay in touch with the partner who organised the summit or conference.
  • Data categories: Contact Data and Profile Data.
  • Lawful basis: Performance of a contract (with respect to the attendance in the partner event) or legitimate interest (for data sharing with our partners to facilitate the organisations of sessions you attend and to allow our partners to contact you about the event).

12) MWC Series App

  • Description: We will process your Personal Information, when you use the MWC Series App to access the Event via the Digital Access Pass, generated in the MWC Series App.
  • Data categories: Contact Data, Profile Data, Login Credentials, and Usage Data.
  • Lawful basis: For information on the lawful basis we rely on when processing your Personal Information in connection with the App, please read the Privacy Notice for MWC Series App.

13) Direct Marketing

  • Description: We may send you marketing communications about our MWC events, services or products (e.g. via email) if you provide your consent or we have another lawful basis to do so. We may send you communications tailored to your interests and profile.
  • Data categories: Contact Data, Profile Data and Usage Data.
  • Lawful basis: Consent or legitimate interests involving processing your Personal Information for direct marketing purposes.

14) Profiling

  • Description: We may analyse your Personal Information for profiling purposes, to improve our marketing activities and create more relevant news and communications for our customers.
  • Data categories: Contact Data, Profile Data and Usage Data.
  • Lawful basis: Legitimate interest involving processing your Personal Information for marketing, including profiling purposes.

15) Surveys

  • Description: We may send you feedback surveys to learn more about your experience and to improve our services and organisation of the Event.
  • Data categories: Contact data and Profile Data.
  • Lawful basis: Legitimate interest involving sending you surveys after the Event to improve the organisation and functioning of the Event.

16) Analytics

  • Description: We may use your Personal Information to help us better understand the demographics, backgrounds and interests of attendees at our events. We will use this information to create aggregated and statistical information (which does not directly identify you) to support us with reporting on the outcomes of the Event and to improve future events.
  • Data categories: Contact Data, Profile Data, Billing Data and Usage Data.
  • Lawful basis: Legitimate interest involving processing your Personal Information for analytical purposes.

17) Incident/Accident Reporting & Security

  • Description: The owner of the Event venue is primarily responsible for responding to incidents and accidents that happen during the Event and ensuring security at the Event. However, in some cases we may also be involved in responding to incidents and/or accidents at the Event and use your Personal Information for our own internal investigations.
  • Data categories: Contact Data, ID Data, Audiovisual Data and Data relating to the incident/accident.
  • Lawful basis: Compliance with legal obligations and legitimate interest involving managing incidents and accidents and ensuring security at the Event.

18) Data subjects’ requests and enquiries

  • Description: We may process your Personal Information if you make a data subject request (e.g. access to data, erasure, etc.) or submit an enquiry/complaint.
  • Data categories: Contact Data and Other data relevant to the data subject’s request.
  • Lawful basis: Compliance with legal obligations and our legitimate interests involving processing your request and/or responding to your enquiry.

Consent

Where we process your Personal Information based on consent, you can withdraw your consent at any time. Withdrawing your consent will not affect the lawfulness of any processing we conducted prior to your withdrawal, nor will it affect processing of your Personal Information conducted on other lawful processing grounds.

Legitimate Interest

If we collect and use your Personal Information based on our legitimate interest (or of a third party), you may object to such processing. In that case we will no longer process your Personal Information unless there are compelling legitimate grounds for the processing which override your interests, rights and freedoms or for the establishment, exercise or defence of legal claims.

Where we process your Personal Information for direct marketing purposes, you may object to such processing at any time.

Marketing

If you provide us with your consent or we have another lawful basis for sending marketing communications, we may process your Personal Information for direct marketing purposes using different channels of communication (e.g. via MWC Series App or email).  

You can update your preferences and choices in relation to the marketing communications from us anytime via the preference centre on our website. You can access the preference centre via unsubscribe link included in each email from us.

Automated processing

We will not use your Personal Information to make a decision about you based solely on automated processing, including profiling, which produces legal effects concerning you or similarly significantly affects you, unless it is necessary for a contract between us and you, is permitted by law or you have provided us with your consent for such processing.

How do we collect your personal information?

  • Directly from you, for example when you register for the Event, create your GSMA Global Events Account, subscribe for our marketing communications, use our services or products, interact with our apps or websites, communicate with us via email or other means.
  • From third parties, for example from your employer or entity engaged with you on a professional basis, social media (e.g. LinkedIn), a person who bought a Pass for you and signed you up for the Event, or from other attendees.
  • Who has access to your personal information?

We may share your Personal Information with the following recipients:

  • Our agents, vendors, or service providers who perform functions on our behalf or provide services to us: for example, providers of registration, access control, security and venue services, IT service providers, accounting service providers or hosting service providers.
  • Authorities where we are required to do so by law, or have other lawful basis to do so, for example for security reasons, identity verification or in connection with criminal or regulatory investigations.
  • Outside advisors, including legal counsels for the purpose of defence of legal claims, or regulatory proceedings.
  • Our Affiliates for examplefor administrative purposes, group reporting, or provision of other services.
  • Social media, if you decide to pair your LinkedIn account with your GSMA Global Events Account or when you publish our content on your social media profiles.
  • Our partners and exhibitors when you, for example sign up for our Enhanced Networking service or summits/conferences organised by our Event partners and sponsors, you provide your consent, or we otherwise have a lawful basis for sharing your Personal Information with them.
  • Other third parties as may be disclosed to you at the time of registration or detailed in the terms and conditions of the Event or MWC Series App.

Please note that this list is non-exhaustive, and we may need to share your Personal Information with other parties in connection with the Event or to effectively deliver our services.

International data transfers

As we operate via a global network of corporate offices, booking and service centres, and data centres, it may be necessary to transfer your Personal Information internationally, i.e. outside of the country where it was originally collected or outside of your country of residence.

Where we transfer Personal Information that originates in the European Union (“EU”), the United Kingdom (“UK”) or Switzerland to a country outside the EU, the UK or Switzerland, we will ensure such transfer is made in accordance with applicable laws. We use a variety of legal mechanisms, including Standard Contractual Clauses adopted by the European Commission, to ensure your rights and protections travel with your data.

How long do we keep your personal information?

Your Personal Information will be deleted as follows:

  • Data relating to your GSMA Global Events Account (i.e. Contact Data, Profile Data, Usage Data) will be deleted or anonymised if You (the GSMA Global Events Account holder) do not have at least one complete registration in the 12 months prior to the launch of the system for the next edition of MWC Kigali.
  • ID Data and Photograph used for Digital Access Pass will be deleted seven days following the end of the Event dismantle.

We may retain your other Personal Information for the duration of our legal relationship with you or to comply with applicable regulations (e.g. tax or accounting). You may contact us anytime if I you want to know more about how long we will keep your data.

The time periods for the storage of the MWC Series App users’ data are included in the Privacy Notice for MWC Series App.

Your rights as a data subject

Below you will find descriptions of rights that you may be able to exercise in relation to the Personal Information we process about you.

  • Confirmation of processing – you can ask us to confirm if we are processing your Personal Information.
  • Access – you can ask us to provide a copy of the Personal Information that we hold about you.
  • Rectification – you can ask us to rectify the record of your Personal Information that we maintain.
  • Restrict – you can ask us to restrict the processing of your Personal Information in certain situations.
  • Object to processing – you can object to the processing of your Personal Information where we process your data based on our legitimate interests or for direct marketing purposes.
  • Deletion – you can ask us to delete some or all of the Personal Information that we hold about you.
  • Portability – in certain circumstances, you can ask GSMA to provide you a copy of your Personal Information in a structured, electronic format, or to transmit it directly to another data controller, where technically feasible.

You have the right to contact the relevant data protection authority if you have concerns about how GSMA processes Personal Information.

However, we encourage you to contact us directly in the first instance so that we can attempt to address your concerns directly.

For additional questions or information concerning the processing of your Personal Information or if you would like to exercise one of your rights, you can email us at [email protected].

MWC Series App

MWC Series App can be downloaded by attendees to use the Digital Access Pass to access the venue and participate in the Event.

Through the MWC Series App you will also be able to network with other attendees as well as access an event agenda, exhibitor list, food and transport facilities, and a map of the Event venue. You can learn more about MWC Series App in the Privacy Notice for MWC Series App.

Minors

The Event is subject to a minimum age limit, which means at least 16 years of age at the date of attending the Event. Any attendees under the minimum age limit shall be considered a minor (“Minor”) and will be subject to a specific approval process before entry to the Event according to the procedure in the GSMA’s Attendee Terms and Conditions for Events.

We may collect the following information about Minors: full name, age as it will be at the start date of the Event and, where applicable, ID document. We will associate this with information about the parent/guardian attending the Event with the Minor, (i.e. – guardian’s full name, guardian’s email address used for Event registration and guardian’s relationship to the Minor). Any failure to provide Personal Information about the Minor or a guardian/parent will mean that we cannot register the Minor for the Event and/or permit them to access the Event.

In case we process the data of a Minor, we will do so only with permission from their parent or guardian.

CCTV Recordings

The Event premises are monitored by the Event venue owner, for security reasons. The Event venue owner may be asked by authorities to provide CCTV recordings for specific time periods as part of investigations regarding visitors, contractors or other personnel. We do not manage or keep these recordings.

Contact us

You can contact us with any enquiry relating to your Personal Information by filling out this form, sending an email to [email protected] or writing to:

Data Privacy – Legal

GSMA Ltd. LLC, 1 Angel Lane,

London, EC4R 3AB

United Kingdom