Speaker Bio
With over 14 years at Ethio Telecom, including 5 years as Chief Marketing Officer, I have led major commercial, marketing, and digital transformation initiatives across ethio telecom one of Africa’s largest telecom markets. My work spans brand leadership, customer growth, digital financial services (Telebirr), Cloud business development, and digital service strategic partnerships — all aimed at driving inclusion and innovation.
Now focused on new horizons in Ethiopia and beyond, I’m passionate about shaping the next chapter of digital connectivity and economic empowerment across the region.