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Enzo Scarcella

MTN Group, Consumer Executive

Speaker Bio

Enzo Scarcella is a seasoned executive in the telecommunications industry, currently serving as the Group Consumer Executive of MTN Group. With over 25 years of experience, Enzo has become a respected leader known for his expertise in marketing, strategy, operations, and customer service.


Enzo's career began in 1994 when he joined an MTN startup in South Africa, as an assistant product manager. Thereafter he broadened his expertise beyond Telecoms, gaining experience in packaged goods, media, and retail-with leading brands like Castle Lager, M-Net and Edcon.


He returned to the telecoms sector in 2008 and returned to MTN SA in 2016 where he held the position of COO. In this role he oversaw all aspects of MTN South Africa's commercial operations, including marketing, brand & comms, customer service, and sales. In 2019 he took on his current role which has expanded his oversight of this portfolio across the MTN Group. He is passionate about delivering innovative solutions that enhance the customer experience and drive business growth.


Throughout his career, Enzo has received numerous accolades for his contributions to the telecommunications industry. In 2012, he was named Marketing Person of the Year by the Sunday Times. He has consistently been ranked as one of the Top 10 Marketers across the African continent by numerous industry publications.


Enzo holds a Bachelor’s degree, with Honours, from Harvard University in Cambridge. MA.  He also an advanced marketing diploma from Kellogg Business school in Chicago, IL.


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