New industry-wide initiative aims to boost digital inclusion by lowering barriers to smartphone ownership in Africa
21st October 2025, Kigali: The GSMA, in collaboration with six of Africa’s largest mobile operators – Airtel, Axian Telecom, Ethio Telecom, MTN, Orange, and Vodacom today proposed a groundbreaking baseline set of minimum requirements for an affordable entry-level 4G smartphone. The initiative, part of the GSMA Handset Affordability Coalition, is designed to accelerate digital inclusion across the continent by lowering the cost of smartphone ownership for millions who remain unconnected.
Smartphone affordability remains the single largest barrier to mobile internet adoption in Sub-Saharan Africa. According to the GSMA’s State of Mobile Internet Connectivity 2025 Report, more than 3 billion people globally live within mobile broadband coverage but do not use the internet, with affordability of handsets cited as the top challenge. GSMA Intelligence estimates that a $40 smartphone could bring mobile internet within reach for an additional 20 million people in Sub-Saharan Africa, while a $30 handset could enable up to 50 million to get connected.
The requirements propose baseline specifications for memory, RAM, camera quality, display size, battery performance and other features to ensure a viable, long-lasting 4G smartphone experience at a significantly reduced cost.
Vivek Badrinath, Director General of the GSMA, said: “Access to a smartphone is not a luxury – it is a lifeline to essential services, income opportunities and participation in the digital economy. By uniting around a shared vision for affordable 4G devices, Africa’s leading operators and the GSMA are sending a powerful signal to manufacturers and policymakers. This is an important step towards bridging the digital divide and ensuring that millions more people can reap the benefits of mobile connectivity.”
A Call to Action
In the coming months, the GSMA will engage with original equipment manufacturers (OEMs) and technology companies to consult on the proposed minimum requirements and gain support for affordable 4G devices. At the same time, the mobile industry is calling on governments across Africa to act swiftly to remove taxes on entry-level smartphones priced below $100. In some countries, VAT and import duties can increase device prices by more than 30%, directly raising costs for citizens and hindering digital inclusion efforts.
Earlier this year, South Africa introduced tax reforms on entry-level smartphones – a policy the industry urges other African governments to replicate to build momentum for digital transformation.
Driving Inclusive Growth
Mobile internet connectivity underpins access to education, healthcare, financial services and e-commerce, and is linked to poverty reduction and higher wellbeing. Closing the usage gap in low- and middle-income countries between 2023 and 2030 could generate $3.5 trillion in additional GDP.
The GSMA and the Handset Affordability Coalition believe that access to affordable smartphones are the foundation of this opportunity. For more information on the work of the Handset Affordability Coalition, please visit:
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About GSMA
The GSMA is a global organisation unifying the mobile ecosystem to discover, develop and deliver innovation foundational to positive business environments and societal change. Our vision is to unlock the full power of connectivity so that people, industry, and society thrive. Representing mobile operators and organisations across the mobile ecosystem and adjacent industries, the GSMA delivers for its members across three broad pillars: Connectivity for Good, Industry Services and Solutions, and Outreach. This activity includes advancing policy, tackling today’s biggest societal challenges, underpinning the technology and interoperability that make mobile work, and providing the world’s largest platform to convene the mobile ecosystem at the MWC and M360 series of events.
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